Q & A with Alumni Marketing Group

The Blogger’s Rundown has yet to come to a halt. I had the chance to interview one of Baltimore’s inspiring promoters as an addition about his event promo blog Alumni Marketing Group, which is stated on the AMG Facebook page as “an entertainment marketing guide connecting young professionals and artists globally through Social Media.”  While interviewing founder Cortez of Alumni Marketing Group, I learned he’s someone that has a passion to help those who might not have an opportunity, like many of Baltimore’s “A-list” artist, at exposure to an audience. Alumni Marketing Group is different from previous blogs I’ve featured on Doc’s Castle Media because Cortez provides a service unlike the others. He’s work is more active in event management while his sites showcase what is expected at his events if someone should attend.

As I’ve talked with Cortez, we discussed how Alumni Marketing Group began, what his initial goal for his AMG blogs is, what the two most popular events hosted under Alumni Marketing Group are, and what to look forward to from his company. His company, along with his blogs will amount to change tremendously in the art scene. I can’t wait to see what new things will come out of what he’s doing for this city.

 

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Doc: Where did the idea to create a blog for the Alumni Marketing Group start?

Cortez: The idea involved just being on social media and being able to utilize social media applications so it could help me put my brand out to an audience that I’m targeting. So essentially, what I did was brand myself using the Alumni Marketing Group’s network, and I was able to use different search engines so I can be able to publish the content that I distribute to my readers and audience.

Doc: Are you the only one involved with the updating of your site?

Cortez: Yes, I’m the sole proprietor of everything.

Doc: Oh, alright. Do you plan on bringing anymore people on?

Cortez: Certainly. That’s what a brand is. It’s Alumni Marketing Network. I’m always looking to bring on new people to the team.

Doc: Okay, so I’m aware that you have two blogs. You have a Blogspot and a Tumblr. Is there a specific reason for why you have two?

Cortez: I’m using two to capture different audiences. Social media is one of the trends now. I think anyone who’s involved in small business should have it.

Doc: Do you get most of you followers from Tumblr because I know a lot of people who use Tumblr? Is that where you post the most?

Cortez: Yeah, I would say I post the most frequently on Tumblr. Blogspot, I usually update sparingly.

Doc: So I guess Tumblr would be your primary?

Cortez: Certainly, that where I do most of the posting.

Doc: What kind of events do you promote on your blog?

Cortez: Right now, my sole service line is individual artist showcases. That involves scouting local talent where I’m able to give them the platform to showcase their music. Addition to doing the showcases, I’m also involved with the visual arts aspects of entertainment. So I work with local film makers, as well, and help them scout talent and promote their casting calls.

Doc: I don’t really know too much about the directors or videographers scene but that’s nice to hear that it’s people out there.

Cortez: Yeah, certainly. Baltimore, I think, is one of the most upcoming… Well, we’re late in terms of where we’re at in the entertainment industry. But I think Baltimore is on the rise in terms of providing these types of things for the urban community.

Doc: So do you promote events outside of the Alumni Marketing Group? I know you do the Monumental Mondays. Do you do anything else other than your Monday showcase?

Cortez: I also do a Saturday event. It’s once a month. I call that the Saturday Spotlight, where artist also have an opportunity to come out to the venue. It’s more so like a happy hour event but if artist would like to showcase, they’re more than welcome to come out. I try to do it at least once a month.

Doc: So Monumental Monday’s is every Monday?

Cortez: Yes, when we originally started it, it was a weekly event. But I was still building the brand and we had some minor setbacks. So I had to cut back from doing it weekly. Monumental Monday’s started in September 2013. So we ran it from September to December weekly; every week. Then we cut back in the beginning of the year because of the turnout. But now, at this point we’re starting to do it weekly again.

Doc: and then the Saturday event is monthly?

Cortez: Yes, Saturday’s event is what I try to do once a month. It’s a daytime event. That’s one of the trends that’s going on around the town now.

Doc: Oh really? Daytime events?

Cortez: Yeah, they call them Day Parties.

Doc: Oh, I’ve never been to any day parties so I probably come to that. Do you have any important events that people should know about in the month of April?

Cortez: Right now, I’m working with a local film maker by the name of Frankie Jones. He’s one of the guys that I’m a subordinate of. I’m helping promote his casting calls for his films. He’s actually trying to do a short film monthly.

Doc: Every month? Really?

Cortez: Yeah, every month. He’s doing short films to help build his brand. So be on the lookout for casting calls on the blog or from our street team. We’ll be putting the word out for talent to come in and cast for these positions.

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Doc: Okay, how do people notify you for permission to perform at your shows?

Cortez: I’m best reached by email. I have a heavy social media presence. If you’re on social media through Twitter, you can find us by the hashtag #MonumentalMondays or you can use the hashtag #MonumentalMusic.

Doc: Can people submit events to you? If they had an event, do you post it on your blog to promote their event, or do you do solely your events?

Cortez:  Well, at this point, I’ve networked with people around the city. But I’m willing to build relationships with other people, like event host and planners. But at this point, I haven’t received submissions for other events because we haven’t built a solid foundation in terms across promoting each other’s events.

Doc: What is your most popular event that you throw?

Cortez: At this point, it’s Monumental Mondays because we’re branding ourselves not just in Baltimore. We’ve reached a market and have had artist perform from as far as California. So I think it’s one of our most notable events at this time. It’s a great opportunity for these artists to showcase their talents to our followers and listeners.

Doc: Thank you for interviewing with me.

Cortez: No problem, thank you.

 

To see Cortez’s Alumni Marketing Group blog, visit amnep.tumblr.com.

Did you read the last Blogger’s Rundown post with Amirah of AmirahRashidah Blog? Check it out on Doc’s Castle Media.

Q & A with The Industry Blogger

The fourth addition to my Blogger’s Rundown is Malika Muhammad, founder of The Industry Blogger. I had a joyous time meeting this bright young woman. While taking the time to get to know her, I’ve learn how much drive she has to become a well renown journalist in the very near future. At our little meeting, we discussed her interest in writing a print based blog, her goals within the next 5 years, who’s her inspiration, and what local artists she supports in Baltimore. I also learned we share lots of common interest. I can’t tell you how cool it is to meet another person who shares that same passion as me. I get excited about it. Ha-Ha! Both of us are inspired journalist seeking to go far with our blogs. I know that if Malika keeps striving while doing what she does best, she’ll absolutely reach her dreams. I look forward to doing some collaboration with her in the future.

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Doc: Tell us the story behind your blog, The Industry Blogger?

Malika: So it all started last year, July of 2013. So I’m really new at this. I looked at the Baltimore scene and was like, “It’s so many talented people out here.” But nobody would know that because we all have this stereotype of Baltimore artists or people in Baltimore, period. I was like, “I’ma be the one who lets everybody know that we’re not just talking about weed or being in the hood.” I want people to know that we can actually play instruments and put together well-formed lyrics, something that’s with a message. I met a whole bunch of bloggers on the way. So I realized I wasn’t alone in this. After that, I was like, “Oh, man!” (Laughs)

Doc: (Laughs)

Malika: But then I thought it was a great thing. I’ll just unite with them and we can bring Baltimore up together. It’s better to do it with a team anyway.

Doc: Alright, that’s cool. So where did you get your name from?

Malika: I did so much brainstorming. I thought of doing something simple because I was thinking about it too much because I had a cupcake business, too. So I was thinking of some names for that, also.

Doc: You still have that?

Malika: Umm, it’s like on the side. (Laughs)

Doc: (laughs)

Malika: If someone wants cupcakes, I’ll say, “I’ll make em for you,” but not really. (Laughs) But for the Industry Blogger, I was listening to Kendrick Lamar. You know the song where he’s like, “I’m effing the industry hard?” (Referring to Bitch, Don’t Kill My Vibe)

Doc: Yeah, I know what song you talking about.

Malika: I was listening to that. I just love that word. I like the word Industry. It’s powerful to me. Then I chose to name my blog Industry Blogger. When I put it together, I wanted it to happen fast. But I’ve been brainstorming for months before July for my blog. But I just needed a name so I decided the Industry Blogger and I would market myself with it. That’s how it came about.

Doc: Oh, wow. Would you consider your blog kind of like a print journalistic type of blog? Because I know of multiple blogs that have video or just post a song? What would you consider yours to be?

Malika:  I want to say it’s a mixture. But I mainly want it to be print journalism. I don’t want people to say that I’m just a blogger. I think people lose credibility being label as that because they may think they can blog about anything like they gossip. I don’t want to be labeled as a gossiper. I want everything I post to be truthful and honest. So I would say it is more print journalistic.

Doc: I agree with you. That’s how I want people to view my blog. A lot of people do think of bloggers as gossipers. Is there anyone that you draw inspiration from, like a famous reporter?

Malika: Yes, first it was Sherrie Johnson. She was on ABC2 News. She’s been promoted doing other things now. But that’s on a local basis. Karen Civil is another one. She’s like the main person I look up to. I’m always on her page. I just love her. I’m always on her Instagram or her website trying to see her next move. I’m not trying to mimic everything that she’s doing. I’m just really inspired by her because she meditates. She’s spiritual. She’s a woman. That’s why I want to be kind of different from her. I want to angle myself off her but not so much as people saying that’s another Karen Civil.

Doc: Right! She’s like a model to you. You want to do your own twist. Originality! So I read your blog about supporting Baltimore artist and I loved what you said about it. You know as far as people supporting people, and it inspired me to write a blog myself.

Malika: Oh really? Thank you. I’ll have to check that out. (Laughs)

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Doc: Yeah. (Laughs) You talked about artist that lacked originality and they’re always copying other people who are already in the Industry. Would you say that there’s at least five artists here you would support?

Malika: Yup. I definitely would say Chris Bivins. He’s from Howard County. I like Jayverse. I put him on my blog. Umm, Solution. He’s with Teamwage. He just went solo. Blizz. I don’t know. I have so many people. (Laughs) I like Gillateen and Lonnie Moore. I should have named him (Lonnie) after Solutions.

Doc: Oh! That’s good that you’ve named five. Are you open to collaborating with other bloggers in the DMV/Baltimore region?

Malika: I am. I didn’t think of that at first. Remember, I thought I was the only one because I didn’t see it at first. But of course, I must didn’t do enough research then. But I do. We can write together or umm…

Doc: Guest blog on each other’s posts.

Malika: Right! I would love to do that. I actually quoted something about that for people to submit articles to my page. If you’re smart, everyone knows that takes more work off of you.

Doc: Exactly! So do you know anybody in particular that you would want to write for? Any local blog sites?

Malika: Umm, the only two blogs that I’ve become really acquainted with is TruDat and Vivid Visions. So we can do something together. That would be cool. But I haven’t research many bloggers. I just had seen Ryan tweet bloggers. So that helped me a lot.

Doc: Yeah, I know! That helped me out, too.

Malika: (Laughs) I was like, “Okay, I’ll look at all of these.” But those two. If I could do all of them, I would. I think that’s the problem. We need to keep supporting each other and stop being against each other.  At the end, we are all competitors. But still.

Doc: But still, it would help each other out.

Malika: We’ll all be getting our name out there.

Doc: Exactly! What would you like for your blog to be remembered as?

Malika: Hmm, that’s a great question. I just want people to see that for me I wanted to start at the base of hip-hop. I want people to know that it’s not just on the surface, where we’re just posting videos or links to music. I want people to get in deeper into it. I want them to experience what hip-hop actually is. I don’t want people to say that I’m just a blogger that blogs about music because I like it. You have to actually be hip-hop. You have to study it.

Doc: Like actually go to the events; support the people who you’re posting about.

Malika: Yeah, I definitely want to be seen as a person who supports local music, someone who’ll tell you the history of it on the spot. I just want to be known as someone who’s really in tuned with the culture all together.

Doc: So where do you see yourself 5 years from now?

Malika: Awe man that question. (Laughs)

Doc: (Laughs)

Malika: Five years from now, I would still want to do this blog. I want it to be bigger than what it is now. I want it to lead to bigger opportunities. So if that means leading to being a personality on TV or radio, and I’ve actually tried radio before…

Doc: Did you like it?

Malika: It was okay. (Laughs)

Doc: (Laughs)

Malika: I would say I like TV better. People think that’s odd. But I like TV better. I would like to do radio, TV, and writing in the future. I want to be a person who’s multifaceted. I want to do a little bit of everything. I want my own business. In five years, I don’t want to be working for anyone but myself. I’m just putting that out there.

Doc: Okay, I get you. So do you take submissions from hip-hop artist?

Malika: Yes, I do. That’s how I get most of my content. I’ll post my email on one of my social media sites or I have them submit on my submissions page on my actual blog. I’ll take anything, mixtapes, songs, if you want a bio written. I do it. Some people even text me because I put my number out there all the time or some will email me. All of that is on my blog.

Doc: But you prefer people to submit on your form on the site?

Malika: Yes, because it’s much easier. It’s better organized.

Doc: So they’ll just go to your website and they’ll submit.

Malika: Yup.

Doc: Okay, that’s it. That was the last question. Thank you for being a part of this.

Malika: Thank you.

To read articles by Malika Muhammad, visit her blog site at theindustryblogger.com.

Q & A with Rebellious Rebel

As an addition to my Blogger’s Rundown spree, I’ve had the opportunity to interview fellow Baltimore Blogger Briana Ragler, founder of RebelliousRebel, this past Friday. It was a wondrous meeting. We discussed what inspires her to write, where she got her edgy blog name, her secret to RebelliousRebel’s success, and other cool questions that gives more insight into her fashion and lifestyle blog. I enjoyed the time spent indulging in getting to know more about her blog, and I’m eager to work with her in the near on a project that’ll change Baltimore city, for sure. Briana is definitely someone who’ll provide an impact for this city with her generous attitude for picking up people’s spirits. It is my pleasure to introduce to all my Doc’s Castle Media readers the Q & A of RebelliousRebel.

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Doc: What inspired you to start RebelliousRebel?

Briana: Well, three years ago I had lost my father in my first semester in college. I didn’t take time off to deal with the grief. I just sucked it up and came back to school right afterwards. I spent the year doing a whole bunch of dumb stuff, and just doing everything while seeping deeper into depression. At the end of 2011, I finally got myself together. I decided to start a blog just to share my story and to help other people who were going through what I went through, as far as dealing with depression. It has now gone from talking about my issues to becoming something more like a creative safe haven for other people.

Doc: Aww, that’s cool. I didn’t even know that. Wow! So where did you get your name from? Is that how you came up with it?

Briana: In a way (laughs)…I grew up in the church so everything that I was doing was not considered “holy,” as church folk would say, and I usually Rebel a lot against myself and things that I feel like are trying to keep me trapped. So I looked in the dictionary and saw the word rebellious and said, “Okay, I need something else to go with this.” So I was like, “Okay, RebelliousRebel!” I’m rebellious and I’m a Rebel. When I started it back then, it was about me and how I rebel against certain things. But now, it’s kind of turned into a thing where I’m not conforming to needs that I believe aren’t conducive to my well-being or to other’s well-being.

Doc: Okay, so how long have you been blogging? Like four years?

Briana: I’ve been blogging since 2010. I had another blog. I stopped blogging with that when I went to Hood College. So I’ve been blogging for about four to six years, on and off. I decided to stick with this one.

Doc: Well, it seems like it’s doing good.

Briana: Yes, it’s getting there. It’s not quite where I want it to be. (Laughs)

Doc: (laughs) How do you want RebelliousRebel to be remembered? What do you want people to know you blog as?

Briana: I ask myself that question all the time, even when I feel like getting rid of it. Sometimes I go through stages where I don’t feel like blogging. Someone said to me recently that my blog is a creative safe haven for individuals who create or need to find some type of inspiration. At this particular moment, I don’t know what I want it to be remembered as. There are so many things that go through my head sometimes. But I think when it’s all said and done, like if I decided to end the blog, I want it to be remembered as a place where someone who went through some hard issues decided to create a blog to express herself, and what she went through has, in return, blessed others. I don’t know. I go through this question every day (laughs).

Doc: (laugh)

Briana: Remember it as a creative safe haven for EVERYONE. If they feel like they can’t always put themselves out there, it’s there. I don’t know. We’ll probably come back later, in the future, with another story about this (laughs).

Doc: (laughs) Alright! So you’ve answered my question for what’s your initial motivation to keep blogging then.

Briana: Right now, it’s really about the art. Now, I’m getting to understand the concept of trying to keep my life personal. I try to keep certain things private because you know the Internet. Anyone can read anything. I was going to stop blogging in December. Take a nice long, permanent 6 month break. But what’s keeping me blogging is the people who come to my blog who are interested in the arts. They come to my blog and read it, or a person who has an issue with their body. Like someone said to me yesterday, “Oh my God! You’ve just inspired me to keep loving myself because you post pictures of strong women on your blog.” I’m like, “Okay, let me keep blogging because it’s inspiring people to be better and it’s a place where artist come to get inspiration when they’re not producing anything.” I keep RebelliousRebel up to keep those people inspired.

Doc: OH! Wow! That’s beautiful! So you’re just being an impact for people?

Briana: Yeah, I’m learning to be less selfish. I use to be selfish with my gifts and my talents. I didn’t share because I been through a lot of rejection as a kid. But now that people have blessed me so much, I feel like it’s my purpose and duty to give back in any way I can. It may not be with money. It may not be with donations. But it’s just with my words. If I give out kind words, I will in return be blessed and that person will be blessed. I just want to inspire people to be better because we’re all in this world trying to become better people.

Doc: I feel the same way. I want to be better and set an example for others. That’s why I write. Next question, have you thought about guest blogging for other blogs?

Briana: Hmm, I’ve done a guest blog post for my study abroad program, which is Kappa International. I don’t have a problem with doing it. I like writing for other bloggers because they give topics and that gives me time to research and experience something different from what I write about. I’m always inquisitive. I’m always wondering and wanting to know how come and what for to things. I’ve had people ask me to do a guest blog post. But I don’t want to commit to doing anything because I have too many factors going on right now, like school and trying to prepare for life when I graduate from college. But I’ve thought about it, and I would do it in the near future. I’d even have people guest blog for RebelliousRebel because I run out of ideas (laughs).

Doc: (laughs) That’s why I have them. I run out of ideas, too. But have you thought of any particular blogs that you would guest blog for?

Briana: I would really, really, really love to guest blog post for ProFresh Style and Bleed for Fashion just because I can relate to their blogs more. I mean, there are some other blogs. But I’m talking about blogs that have a greater impact that I would love to guest blog post for. Those are the only two that I manage to continue reading. I’ve read those five years ago. Its years later and I still follow them. I would guest post for them if they’d decided to. Those are the only two I’d blog for because a lot of blogs are mostly about fashion and there aren’t enough life blogs. Profresh Style and Bleed for Fashion are kind of like life and fashion blogs in one. It’s another I follow, Fashion Worked. I’d blog for them too. But yeah, I’m just hoping for a chance (laughs).

Doc: (laughs) So I recently saw a video on RebelliousRebel for your outfit of the day. I wanted to know, do you plan on continuing to bring us funky videos like your last one?

Briana: Uhh…Before that one, the last outfit of the day video was over the summer. When I shot this one, it was with the same videographer. It was just on the whim. It was because I just felt like it that day. I’m going to see. But I don’t want my blog to be solely about fashion.

Doc: What else do you want your blog to be about other than fashion and lifestyle?

Briana: I want it to be whatever. I really blog whatever that comes to my mind. There is no set theme for my blog. One day you could read a post on love. Another day you could read a post on what I think about on issues happening in Russia. It’s a melting pot of everything. Since I have people who follow me on Instagram who ask can I do some fashion post, I try to honor their requests. You probably will see more outfit of the day videos. But because of the funds, you won’t see as many. Secondly, weather is playing a factor in those videos, too. It’s too cold to shoot outside. I’m trying to wait until March. After the 21st of March, you’ll probably see mad (meaning more) videos. So hopefully, but I’m living that broke college student life right now (laughs).

Doc: (laughs) It was real funky. I liked that. Do you mind sharing the secrets to your success?

Briana: Can I be honest?

Doc: Sure.

Briana: I don’t feel like I’m successful yet. I don’t feel like I’ve reached my potential. I was always one of those kids where people asked me, what do you want to do in life? I’d always say I don’t know. It’s kind of still like that because I’m not entirely sure what it is that I really, really want to do. I’m just going with the flow. I guess people look at it like “Oh, she’s successful because she stuck it out through college. She didn’t dropout.” But the key to my success is keeping my connection with God because I trust him with everything in my life. I really don’t know how I got to this point. I don’t always make the best decisions. When it comes to certain things, I don’t always trust my instincts. I trust in God, and he leads me in the right direction. In the field I’m going into, there are a lot of snakes. There are a lot of people who’ll take credit for things that they didn’t do. In ten years, you can interview me again and I’ll probably have a better key. (Laughs)

Doc: I’m pretty sure you’ll still say God.

Briana: I probably will! (Laughs) But I’m a free spirit when it comes to just doing things. With college, I didn’t want to go to college. I wanted to work. But I come from a church family, and they were like no. That’s your ticket out. Even with blogging, I don’t know anything about how to have a successful blog. I just do what I do. I don’t think there are keys to being a success. I think being a success comes in different ways, like finishing college is one and overcoming depression is another. It’s all in what you believe in. If there were keys to success, I’d probably be a lot further than where I am.

Doc: Are you open to collaborations?

Briana: Yes, I’m always open to collabs. I don’t believe in the word team. I don’t believe in groups but I’m open to collaborations. I love sitting down with people and we’re all shooting out ideas. It doesn’t matter who you are.  If you’re welder and want to collaborate, it’s whatever. I’m always down. I just did a collab with For Rent Shoes in Baltimore, the how to style. It was a big deal for me because it was my first real business thing I could put on my resume. Yeah, I’m always down to do it but not with everyone. I don’t want to put my name on everything because everyone is not who they claim to be. But if someone wants to, they can just shoot me an email and we’ll talk.

If you’d like to read more from Briana, check out her blog at rebelliousrebell.blogspot.com.

To read the last Blogger’s Rundown, read Doc’s Q & A with Vivid Visions.

The Blogger’s Rundown

This is a special opportunity for my fellow bloggers in Baltimore, MD. I’m doing special shout outs for you. You have the chance to be featured on Doc’s Castle Media because I’m proud of the success that you’re achieving while impacting so many other people who are subscribed to your posts. The Blogger’s Rundown is for you.

I’m taking time to interview underground Baltimore bloggers to highlight their achievements, their missions, and their goals so that people will know how important blogging is on the Internet. Often I post on my Twitter feed “Bloggers run the Internet.” Many bloggers agree to that. But people who don’t blog or know what is a blog, would not be aware of a blogger’s ability to influence. It’s time to show others it’s truth.

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Lots of people fail to realize how important it is to have the media on their side to reach their goals. Whether someone is starting a small business, inspiring to be a successful music artist, or striving to change the world, people forget how important bloggers are in their process in reaching new levels. People don’t even see how much of an impact bloggers are over your average news press, or how easy it is to get your story published by a blogger than your local newspaper. If you’re striving to make a difference, you need blogs to help give you a voice. Though some are bias, many are quite factual. Some blogs are for pure entertainment while others are meant to serve a purpose. Doc’s Castle Media is choosing to be the voice for many bloggers who don’t get their deserved recognition.

In the Blogger’s Rundown, I track a couple of local bloggers that are working hard to change Baltimore City’s “unsupportive” lifestyle. I meet them for a Q & A interviews so readers can get a better understanding as to what’s each blogger’s mission. There are so many blogs people don’t know about. This is exposure for both the readers and bloggers. This is Doc’s Castle Media’s contribution to creating a more supportive city. Stay tuned to learn more about people making a difference in Baltimore city. If you know of a Baltimore Blogger you believe needs to be apart of this series of post, don’t hesitate to contact us. We’ll do the research and set up an appointment for review.

Read our first Q & A with Vivid Visions.